The ClassPass alternative that gives you your own members, your own app and your own margin.
Dyno is your studio’s own software, not a marketplace: recurring memberships, class booking, payments into your own account and a member app that is your space. Members join you directly, so you keep the relationship, the margin and the data.
ClassPass is a fitness marketplace where members buy credits and book classes across many studios from one app. It can fill empty spots and reach new people, but the member belongs to ClassPass rather than your studio, the economics are set by the marketplace, and you do not own the relationship or the data.
ClassPass details are based on publicly available information and last reviewed July 2026; they may have changed, check ClassPass’s website for their current features and pricing.
ClassPass is not really the same kind of product as Dyno, and it is worth being honest about that: it is a demand marketplace, not the software that runs your studio. Plenty of studios use it deliberately to fill off-peak classes and put new faces through the door, and that can be a perfectly sensible acquisition channel. The trouble starts when it becomes the main way members book you.
When a member joins through the marketplace, they are ClassPass’s customer, not yours. You do not set what a spot is worth, you often earn less than your own drop-in rate, and you cannot email, retain or upsell that member the way you could if they were on your own system. Studios come looking for an alternative when they want to convert marketplace visitors into their own members, or to stop relying on a channel whose economics they do not control.
Dyno is the system underneath your own studio: recurring memberships and class packs you price yourself, class booking with waitlists and cancellation deadlines, and payments through Stripe straight into your bank account, at your rates. Members join you directly and appear in your list, not a marketplace’s, so you own the relationship and the data from day one.
For the discovery that ClassPass provides, Dyno gives you your own channels rather than a shared marketplace: a public club page on Dyno Explore where people can find you and join online, and embeddable booking widgets for your own website. Many studios run both, ClassPass to reach cold audiences, Dyno to convert and keep them, and the point of Dyno is to make sure the members you win actually become yours.
This is less a migration than a shift in where your members live: you set up memberships and classes in Dyno and start channelling regulars onto your own plans, often while still using ClassPass for acquisition. Recurring payments are the one part that needs care: when you change platform, members’ card and Direct Debit authorisations have to be re-established with the new payment provider. Dyno collects these through Stripe as members activate their account in the app, and the dashboard shows you exactly who has moved across and who still needs a nudge, so nothing falls through the cracks mid-switch.
A quick, personalised walkthrough, no slides, no commitment. Tell us a little about your club and we’ll be in touch.